Brand Strategy + Web Design

You don’t need to be louder. You need to be clearer.

You don’t need to push harder. You need to align deeper.

You don’t need to fit in. You need to be felt.

At Alchemy Creative, we help founders reclaim their clarity and elevate their brand — not just through design and messaging, but by anchoring into what’s real, what’s aligned, and what’s next. We see what others miss, turning raw potential into a brand that’s felt, not just seen.

With expertise in storytelling, strategy, and high-end visual identity, we craft brands that command attention and create impact and cut through the noise.

For those who understand the power of branding and messaging—you’re exactly where you need to be.

Who We Are

We’re Alchemy Creative—creative directors, branding strategists, designers, and messaging experts with a mission: to help businesses express their value with clarity and confidence.

Our process blends structured strategy with intuitive refinement. We don’t believe in one-size-fits-all branding. We believe in uncovering what’s real, what’s working, and what’s next—then translating that into design and words that move people.

If your brand has outgrown its current look—or your messaging doesn’t feel like you anymore—we help you realign, reposition, and elevate.

We work with founders, creatives, and businesses(big and small), and nonprofits who want their brand to be magnetic, not manufactured.

We can immediately look at your brand, tell you what’s wrong, why your message isn’t landing with your target audience, and help you get it right.

Person wearing red origami crane earring typing on a laptop, wearing a black leather jacket.

How We Help You

We meet you where you are—and guide you where you’re going.

Whether you’re rebranding, launching something new, or trying to get your brand to match your growth, our work focuses on:

  • Clarity: We define who you serve, what you offer, and how to say it powerfully

  • Consistency: We craft a visual and verbal identity that aligns across every touchpoint

  • Confidence: We help you show up clearly and cohesively—without second-guessing

This is branding that supports your business, reflects your evolution, and builds trust with the people you’re here to serve.

Who We Work With

You’re not new to this—but you’re also not where you want to be. You’ve evolved, and your brand needs to catch up.

We work best with:

  • Entrepreneurs ready to reposition or elevate their presence

  • Founders and creatives navigating pivots, growth, or transition

  • Service providers who need their brand to reflect the depth of their offer

  • Nonprofits and organizations doing powerful work but struggling with scattered messaging, unclear positioning, or outdated visuals—we help you organize the chaos and clarify your impact

  • Restaurant owners looking to stand out with intention and identity

  • Vision-led businesses seeking more than surface-level strategy

Our clients are thoughtful, bold, and ready to lead—often building while parenting, healing, or evolving. They want brands that reflect where they’re going, not just where they’ve been.

If you’ve been craving branding that’s strategic and soulful, story-led and clear—you’re exactly where you need to be.

What We Do

  • Person wearing black high-heeled boots balancing a laptop on the soles, with a white brick wall background.

    Brand Strategy & Positioning

    Before design, there’s direction. We help you define who you are, who you serve, and how to clearly communicate your value. Through deep discovery and StoryBrand-inspired frameworks, we shape the foundation of your brand—so every word, offer, and visual builds trust and moves people. Whether you’re launching, rebranding, or evolving, we position you to lead with clarity and connect with the right audience from the start.

  • Abstract gradient of red and black with a grainy texture.

    Visual Identity & Design

    Your brand isn’t just how it looks—it’s how it feels, how it speaks, and how it sticks in someone’s mind. We create thoughtful, elevated visual systems that reflect your essence and support your growth. From logos and color palettes to typography and brand textures, every element is designed to align with your message and resonate with your audience. Whether you're launching a new offer or rebuilding from the ground up, we help you show up with clarity, confidence, and cohesion.

  • Laptop on a desk displaying a website with a yellow sofa, accompanied by a coffee mug, smartphone, pen, notebook, and an open magazine.

    Website Design

    We design clean, cohesive, and conversion-focused websites that elevate your digital presence and make it easy for the right people to say yes. It doesn’t matter if you’re a therapist, a construction company, a restaurant, or a nonprofit—we help you build a brand that connects, because we understand messaging like pros. Every page is built with intention—from strategic calls to action to clear messaging and SEO-backed structure. Whether you're launching or leveling up, we create sites that not only look refined but guide your audience with purpose.

  • Neon sign in dark showing a speech bubble with a heart and number zero

    Consulting and Creative Directing

    Whether you’re evolving your brand, preparing for a launch, or navigating a high-stakes pivot, we offer strategic support that brings clarity, cohesion, and creative direction. This is for founders, teams, and organizations who need a trusted partner to help guide decisions, shape narratives, and align visuals and messaging with the bigger picture. We help you see what’s working, refine what’s not, and move forward with confidence.

Our Step By Step Approach

Client Testimonials

  • "Amazing! Great communication, organized and very thorough. We love our website and Maddie is so easy to work with. Highly recommend her."

    Janna Meline

  • Maddie is lovely! She helped me with branding and design for a project. She has an eye for what looks good and pays attention to details. Maddie cares about doing good work!

    Nina Jackson

  • "Maddie took my vision and turned it into a reality that exceeded my expectations. From the initial consultation to the final delivery, Maddie was professional, responsive, and incredibly easy to work with."

    Lindsay Belland

Why Work With Us

  • You don’t need another cookie-cutter brand.
    You need one that reflects your evolution—built with depth, strategy, and intention. No templates. No shortcuts. Just branding that’s aligned with who you are and where you're going.

  • Positioning is what turns attention into action.
    Design alone won’t move the needle. We help you clarify your offer, define your message, and position your brand to lead, connect, and convert.

  • If your brand feels messy or misaligned, you’re not alone.
    We specialize in untangling the chaos—bringing structure, messaging, and strategy to brands that are doing powerful work but struggling to express it.

  • Your essence is your edge.
    We’re here to help you uncover what makes your brand different—and translate that into visuals and words that people remember.

  • You don’t need to hustle harder.
    You need alignment. When your brand is built on truth and resonance, the right people find you—and stay.

Learn about how we work >